Parlour Pipeline
Cold email
Built, run, and refined for you.
A done-for-you lead generation system. We source the list, write the sequences, manage deliverability, and hand you the replies. You focus on the calls.
2 Weeks
only between sign-up and campaign launch
10k+
Emails sent every month
0 Tools
to learn, fully manged for you from start to finish
1 Meeting
Only one initial meeting, then everything is async directly in Slack
The System
Your entire outbound,
managed for you- start to finish.
We pride ourselves on working async and efficiently, keeping things operating smoothly so you can focus on what you do best.
01
The interview
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We have one intro meeting- quick and simple to go over your goals, ICP, sales angles, and other info so we can build a campaign that aligns with your business.
02
Your campaign gets built​
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After the interview session, we get straight to work building your campaign. We find verified leads, build out domains and inboxes, write copy with A/B testing, craft your VSL (if requested), and more. As soon as all the moving pieces are ready- we launch.
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First emails send within two weeks
03
You get the leads​
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When we get positive replies and interest, we hand those off directly to you. We keep you updated on the campaign data and any other important info via Slack. We personally check the campaign data every other day, making sure to tweak copy, subject lines, and other points to keep the campaign optimized.
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- Founder Pricing
Parlour Pipeline Cold Email Services
1,500$Every monthDone-for-you cold email lead gen. We build and run your entire outbound engine: lists, deliverability, sequences, optimization. You just take the calls.Â- 10,000 emails sent per month (2,000 unique leads per month)
- Full campaign build: lead lists and verified contacts
- Sequence copy writing and A/B testing
- Deliverability infrastructure setup
- Ongoing deliverability monitoring
- Weekly lead refreshes and list maintenance
- Ongoing optimization based on campaign analytics
- Direct Slack communication
- Monthly analytics reports
- Optional VSL creation (Free!)
Add 10k Emails Per Month
1,000$Every monthScale your reach with another 10,000 emails per month. More volume, more leads, same hands-off management. Add as many blocks as you need.Â- +10,000 emails sent per month (2,000 additional leads)
- Additional verified lead sourcing
- Extra inbox and domain infrastructure
- Same ongoing management and optimization
- Stack multiple blocks as needed
All cold-email payments are non-refundable. You can cancel your plan at any time.
WHY PARLOUR
What makes us
different
Most cold email agencies bury their real cost in stacked fees and vague scopes. Here's how we actually compare.
Competitors
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Setup fee charged on top of the retainer
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Custom quotes, negotiated case by case
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$2,500–$5,000/month average
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4–6 weeks before your first send
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Templated sequences from an offshore SDR team
Parlour Pipeline
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No separate setup fee, ever
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One flat, transparent price for every client
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$1,500/month flat
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Live in 2 weeks
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Written and run personally, journalism background built into every sequence
FAQ
Common
Questions.
What if the campaign doesn't get results?
We optimize every campaign based on real data, checking in every other day to tweak copy, subject lines, and targeting. But we can't promise replies; no one honestly can. What we can promise is that we're not running this on autopilot and walking away. If something's not working, we're already looking at why.
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What does "10,000 emails" actually mean for leads?
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Sequences run multiple steps per contact, so 10,000 emails sent works out to about 2,000 unique leads reached per month. We'll always tell you the real number, not the bigger one that sounds better.
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What happens in the one meeting?
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We go over your goals, ideal customer, and sales angles so the campaign actually fits your business. After that, everything runs async. Updates come through Slack, not more calls.
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Can I see the campaign before it launches?
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You'll know your ICP, sequences, and angles from the kickoff meeting, and we keep you posted as we build. If you want a final look before the first send, just ask.
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Why does this cost less than agencies charging $2,500 to $5,000?
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Honestly, a lot of that pricing has less to do with what the work costs and more to do with what the market will pay. $1,500 reflects the actual monthly cost of running this well, infrastructure, deliverability upkeep, and the hands-on labor of writing and optimizing your campaign in-house, not a number picked because businesses will absorb it.
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How fast will I see results?
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First sends go out within two weeks of kickoff. Month one is typically lighter than later months since new inboxes need to warm up before they can send at full volume. That's normal and it's what keeps deliverability healthy long term. Results vary; however, strong results tend to hit between 4-7 weeks into a campaign.
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Can I cancel anytime?
Yes. Payments are non-refundable since the work for that month is already underway and we absorb the monthly infrastructure cost for your campaign, but there's no long-term contract. Cancel whenever you want- simply email us at contact@parlourmediastudio.com or message us on your dedicated Slack channel letting us know you want to cancel.
